Development of In-house Bot Management Solutions and their Pitfalls | Download the White Paper
E-commerce frauds such as account takeover, scalping, fake account creation, carding and gift card fraud are committed using bots. Competitors scrape prices, unique content, and product listings to undercut your pricing strategy. Volumetric attacks cause shopping cart abuse and inventory exhaustion. Conventional ways of IP blacklisting and rate limiting are inefficient in blocking bots. Real-time response is essential to stop advanced bot attacks.
ShieldSquare uses a non-intrusive API based approach to detect advanced bot activity on your internet properties and defends your business by blocking bots in real-time. ShieldSquare ensures that genuine users are not impacted in the process.
Prevent E-commerce Threats
Fraudsters use bots to make fraudulent purchases using stolen user credentials. Hackers target user accounts to harvest personal information and purchase history. They can also make unauthorized transfers of virtual currencies such as reward points, wallet money, air miles, gift cards, etc.
With collective bot intelligence, ShieldSquare’s bot management solution continuously adapts to evolving bot patterns and can stop sophisticated account takeover attacks.
Fraudsters use bots to test thousands of stolen credit card numbers against a merchant’s payment processes. Card owners of stolen cards can claim a refund for the fraudulent transaction. Carding attacks lead to chargebacks, penalties and poor merchant history. Frequent carding activities and too many chargebacks can eventually result in a merchant being prevented from accepting credit cards.
ShieldSquare’s bot detection engine uses anomaly detection to spot any suspicious activity across payment processing pages. We block carding attempts before they cause financial frauds.
Scraping of Price, Content, and Inventory Information
Competitors scrape prices and product listings to attract your customers. Such aggressive tactics sabotage a retailer’s revenue stream. Scraping of unique and proprietary content is another common problem for online businesses. Duplication of exclusive content can negatively impact SEO efforts as well.
We currently protect online brands based in over 70 countries from being scraped by competitors. Brands can also outsmart their competition by feeding fake pricing and product details to competitors’ bots using ShieldSquare’s Feed Fake Data method.
Cart Abandonment and Inventory Exhaustion
Competitors’ bots add hundreds of items to carts and abandon them later to prevent real consumers from buying products. These automated attacks create artificial inventory exhaustion, reduce sales, skew conversion rates, and impair brand reputation.
ShieldSquare’s Web server plugins can be quickly deployed to prevent bots from adding items to the shopping cart. We make sure the inventory is available for real online shoppers.
Application DDoS (distributed denial of service) attacks affect the availability of websites. The surge in non-human traffic on checkout pages can increase the load on inventory databases and payment processing resources. Botnets perform large-scale layer-7 DDoS attacks that are often ‘low and slow’ to go undetected by conventional security measures. DDoS attacks also create a poor buying experience for your consumers. You can improve website performance and prevent service degradation using a bot mitigation solution.
We can detect business logic abuse at layer-7 and block advanced bot attacks. ShieldSquare’s dashboard provides detailed bot traffic insights on pages with high automated traffic.
Scalping Products & Tickets
Malicious bots are active during sales and buy valuable goods such as consumer electronics to sell them at a much higher price later. Bots are deployed to scoop up tickets for popular events as soon as they go on sale. You can stop ticket scalping/ touting/ resale by preventing bot attacks.
Rapid scanning of trending products and flash sale web pages by bots are detected and reported by ShieldSquare to enable you to make appropriate decisions.
Fake Account Creation
Criminals employ bots to create fake accounts to commit various forms of cyber crimes such as content spam, laundering virtual cash, spreading malware, skewing surveys and SEO.
Our fingerprinting technology and IP reputation features make account pharming extremely difficult. Our algorithms are battle-tested for Zero False Positives.
Bot hits can add up to 50% of the traffic on an online retailer’s website. Separating human and non-human traffic is essential to get clean analytics. With accurate analytics data, marketing teams can make better decisions and get better results from marketing campaigns.
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