Bots represent a significant amount of internet traffic. Bad bots create false impressions and generate illegitimate clicks on websites and mobile apps. Our deep learning system analyzes multiple data streams including mouse movements, keystrokes and URL traversal patterns to ensure ads are served only to genuine users.


Impact of Ad Fraud on Your Business

Bot Impressions and Low CTRs

Bots perform invalid activity on the publisher's website. Automated traffic causes dummy impressions and adversely impacts CTR (click-through rate). Bots undermine publisher’s efforts to help advertisers run successful ad campaigns. Existing security measures are ineffective to filter human-like bots.

We apply device and browser fingerprinting, deep behavior modeling, and dynamic turing test to eliminate non-human activities across the web pages and improve click-through rate.


Bot Impressions and Low CTRs

Loss of Revenue and Reputation

Non-human traffic on your website drains ad serving resources and distorts on-site analytics. The poor quality of traffic weakens your demand for a premium price on ad inventory and causes revenue loss. Invalid traffic hurts your credibility as a trusted brand.

Our bot detection engine’s collective bot intelligence ensures that Ads are shown only to humans and assures high-quality traffic for the advertisers.



Loss of Revenue and Reputation

Benefits

Increase Ad Revenue

Increase Ad Revenue

Improve Click through Rate

Improve Click-through Rate

Demand Premium From Advertisers

Demand Premium From Advertisers

Block Non-Human Invalid Traffic Before Page Loads
Get Started in Minutes

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